
| Course Code | : ISLE354 |
| Course Type | : Area Elective |
| Couse Group | : First Cycle (Bachelor's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 3 |
| Prt. | : 0 |
| Credit | : 3 |
| Lab | : 0 |
| ECTS | : 5 |
The aim of this course is to guide students for following new concepts and issues in marketing area. The researchs and readings during this course help students for determining their thesis or seminar subject.
New concepts and issues in marketing will be discussed in this course.