Information Package / Course Catalogue
Entrepreneurship
Course Code: REKR525
Course Type: Area Elective
Couse Group: Second Cycle (Master's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 6
Objectives of the Course

Presenting information on developing new ideas, preparing a business plan, starting a business, growing a business

Course Content

Entrepreneurship concepts and approaches, Entrepreneurship process, Idea generation, Feasibility analysis, Business plan and strategy, Organization design, Building a new business team, Financing, Protection of intellectual property, Implementation of new business plans, Innovation and change in organizations, Creating new markets, Operational challenges and opportunities, Development and management of family businesses, Life cycle in family businesses, Management transfer plan and transition to professional management, Examples of success and failure in entrepreneurship.

Name of Lecturer(s)