Information Package / Course Catalogue
Behavioral Economics
Course Code: ECN532
Course Type: Area Elective
Couse Group: Second Cycle (Master's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 5
Objectives of the Course

It is aimed that the student will understand the psychological basis of economic behavior, learn the factors in decision making, learn about behavioral decision models, and analyze the standard economic theory by combining it with psychologically reasonable assumptions on behavior.

Course Content

The relationship of psychology with economics and economic behavior in particular, mental shortcuts in decision making, the role of expectations in behavior and economics, and the relationship of the brain with economics will be examined.

Name of Lecturer(s)
Learning Outcomes
1.Explains the relationship between economics and human psychology.
2.Understands human behavior that deviates from the assumptions of standard economic theory.
3.Understands how behavioral characteristics of individuals affect their economic decisions.
4.Examines the role of economics as a discipline in behavioral sciences.
5.Analyze the role of behavior in the economy.
Recommended or Required Reading
1.Hatime KAMİLÇELEBİ – Davranışsal İktisat, IJOPEC Publication Limited.
2.Peter DIAMOND ve Hannu VARTIAINEN – Davranışsal İktisat ve Davranışsal İktisadın Uygulamaları, Nobel Akademik Yayıncılık.
3.Sümeyra DUMAN – Davranışsal Ekonomi Yaklaşımları: Karar Verme Tarzlarıyla Bir İnceleme, Kriter Basım Yayın Dağıtım.
Weekly Detailed Course Contents
Week 1 - Theoretical
Historical Development of Psychological Science and Behavioral Economics
Week 2 - Theoretical
Psychological bases of our economic behavior
Week 3 - Theoretical
Mental shortcuts and biases in decision making
Week 4 - Theoretical
Expectation Theory
Week 5 - Theoretical
Framing effect and mental accounting
Week 6 - Theoretical
Nudge
Week 7 - Theoretical
Expected Utility Theory, Experienced Benefit and Recalled Benefit
Week 8 - Theoretical
Subjective well-being and its measurement
Week 9 - Intermediate Exam
Midterm Examination
Week 10 - Theoretical
Behavioral Game Theory, justice and trust games
Week 11 - Theoretical
The development of neuroeconomics and the methods used
Week 12 - Theoretical
Regions of the brain associated with economics and experiments
Week 13 - Theoretical
Behavioral public economics
Week 14 - Theoretical
Psychology and development economics
Week 15 - Theoretical
Behavioral economics of organizations
Week 16 - Final Exam
Final Examination
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%30
Final Examination1%70
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory140342
Individual Work140228
Midterm Examination123225
Final Examination128230
TOTAL WORKLOAD (hours)125
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
PÇ-14
PÇ-15
OÇ-1
2
2
3
4
3
OÇ-2
3
3
3
3
2
OÇ-3
2
2
2
2
2
OÇ-4
2
3
2
4
2
OÇ-5
1
2
3
4
1
Adnan Menderes University - Information Package / Course Catalogue
2026