Information Package / Course Catalogue
Application of E-Trade
Course Code: BFN524
Course Type: Area Elective
Couse Group: Second Cycle (Master's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 5
Objectives of the Course

To provide operational know-how of e-Trade operations, applications with online transactions with legal ethical and social issues, and implementations.

Course Content

A context for developing e-Trade applications. Types of e-Trade applications. Identifying and describing an e-Trade applications. E- Trade feasibility. E-Trade requirement analysis. High-level, detailed and technical design and construction. E-business models. Internet marketing. Online monetary transactions. Internet taxation. Legal, ethical and social issues. Testing and implementation: JavaScript, JScript DHTML, CSS, ASP, XML.

Name of Lecturer(s)
Prof. Hüseyin YILMAZ
Learning Outcomes
1. To be able to describe contemporary e-Commerce environment
2.To be able to review concepts and terminology together with processes and management decisions involved
3.To be able to apply techniques of using of JavaScript, JScript, DHTML, CSS, ASP, XML documents to external resources
4.To be able to demonstrate an understanding of transforming and presentation languages
5. Understands the added value of e-commerce in brand management.
Recommended or Required Reading
1.Turban, E. and King, D. Electronic Commerce: A Managerial Perspective. 2006, Pearson Education
2.Multisite Commerce: Proven Principles for Overcoming the Business, Organizational, and Technical Challenges, 1/e, by Mirlas, IBM Press, ISBN- 10: 0137148879 | ISBN-13: 9780137148875
Weekly Detailed Course Contents
Week 1 - Theoretical
Introduction to eCommerce
Week 2 - Theoretical
E-Commerce Applications
Week 3 - Theoretical
Types of e-Commerce applications
Week 4 - Theoretical
Identifying and describing an e-Commerce applications
Week 5 - Theoretical
E-Commerce feasibility
Week 6 - Theoretical
E-Commerce requirement analysis
Week 7 - Theoretical
Important e-Commerce issues, High-level, detailed and technical design and construction
Week 8 - Intermediate Exam
Mid-term Exam
Week 9 - Theoretical
E-business models
Week 10 - Theoretical
Internet Marketing
Week 11 - Theoretical
Online Monetary Transactions & Internet Taxation
Week 12 - Theoretical
Legal, Ethical and Social Issues, Testing and Implementation Issues
Week 13 - Theoretical
e-Commerce Technologies : JavaScript, JScript
Week 14 - Theoretical
e-Commerce Technologies : DHTML, CSS
Week 15 - Theoretical
e-Commerce Technologies : ASP, XML
Week 16 - Final Exam
Final Exam
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory142370
Individual Work72228
Midterm Examination110111
Final Examination115116
TOTAL WORKLOAD (hours)125
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
OÇ-1
4
3
5
4
5
3
4
3
4
OÇ-2
5
4
5
3
4
3
4
3
4
OÇ-3
4
3
4
4
3
4
3
4
3
OÇ-4
4
3
4
3
4
5
5
3
4
OÇ-5
5
3
4
5
4
5
4
3
4
Adnan Menderes University - Information Package / Course Catalogue