Information Package / Course Catalogue
E - Commerce and Taxation
Course Code: MYL544
Course Type: Area Elective
Couse Group: Second Cycle (Master's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 5
Objectives of the Course

The objective of this course is to improve the knowledge base about this area.

Course Content

Introduction, The digital world and description of e-commerce, Network and individual online, Web business models, Customer support and online quality, New product development and the Net, Online community, Pricing and online world, E-trade, E-commerce marketing plans, Organizations for the Net, Case study for e-commerce.

Name of Lecturer(s)