Information Package / Course Catalogue
| Course Code | : SPYB504 |
| Course Type | : Area Elective |
| Couse Group | : Second Cycle (Master's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 3 |
| Prt. | : 0 |
| Credit | : 3 |
| Lab | : 0 |
| ECTS | : 5 |
To be able to develop solutions by knowing the principles that can be used in solving a problem as a practitioner in the field of sports management. To be able to have the basic skills in organizing the activities related to sports management, to be able to apply and to evaluate these activities.
To be able to realize the duties and responsibilities related to these plans and programs by knowing the application plans and programs related to sports management. To have the basic skills in organizing the activities related to sports management, to be able to apply and to evaluate these activities
| 1. | Defines the basic concepts of entertainment marketing |
| 2. | Able to analyze the entertainment industry. |
| 3. | Will be able to evaluate marketing strategies on the basis of entertainment forms. |
| 4. | Will be able to evaluate marketing methods according to entertainment forms. |
| 5. | Evaluate successful entertainment marketing worldwide |
| 1. | All kinds of scientific studies and publications related to the field. |
| Type of Assessment | Count | Percent |
|---|---|---|
| Midterm Examination | 1 | %40 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 0 | 3 | 42 |
| Assignment | 3 | 10 | 2 | 36 |
| Individual Work | 2 | 12 | 1 | 26 |
| Midterm Examination | 1 | 9 | 1 | 10 |
| Final Examination | 1 | 10 | 1 | 11 |
| TOTAL WORKLOAD (hours) | 125 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | |
OÇ-1 | 5 | 5 | 5 | 5 | ||
OÇ-2 | 4 | 5 | 4 | 5 | ||
OÇ-3 | 4 | 5 | 5 | |||
OÇ-4 | 5 | 5 | 4 | 5 | 5 | |
OÇ-5 | 4 | 5 | ||||