Information Package / Course Catalogue
Public Relations Models and Practices in Sports
Course Code: SPYB611
Course Type: Area Elective
Couse Group: Third Cycle (Doctorate Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 5
Objectives of the Course

The aim of this course is to discuss the phenomenon of public relations in sports management in detail.

Course Content

The aim of this course is to discuss the phenomenon of public relations in sports management in detail. In this context, within the scope of the course, the concept of public relations, its aims, historical development, models, its importance as a managerial function, its functioning as a process are discussed; The phenomenon of public relations in sports management is scrutinized by using the case study method.

Name of Lecturer(s)