Information Package / Course Catalogue
R&d and Project Development on Food Beverage Companies
Course Code: AŞL206
Course Type: Area Elective
Couse Group: Short Cycle (Associate's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 6
Objectives of the Course

The main objective of this course is to examine the concept of innovation, which has been the focus of attention both in practice and in academic studies, and the product development process.

Course Content

Introduction of the course, scope, importance, the concept of innovation, related concepts, innovation management, innovation types and new product development process, diffusion and adoption of innovations, models related to innovation, modern understanding and applications of innovation, protection of innovations and legal framework, product development, branding and packing

Name of Lecturer(s)
Learning Outcomes
1..
2..
3..
4..
5..
Recommended or Required Reading
1..
Weekly Detailed Course Contents
Week 1 - Theoretical
Introduction of the course, scope, importance and expectations
Week 2 - Theoretical
Concept of innovation, related concepts, innovation management
Week 3 - Theoretical
Innovation types and new product development process (Assignment)
Week 4 - Theoretical
Diffusion of innovations
Week 5 - Theoretical
Adoption of innovations
Week 6 - Theoretical
Modern innovation understanding and applications (Quiz)
Week 7 - Theoretical
Branding
Week 8 - Theoretical
Fikri mülkiyet ve patent
Week 9 - Theoretical
Transition to modern innovation practices (Midterm Examination)
Week 10 - Theoretical
Product development, branding and packaging
Week 11 - Theoretical
Product development, branding and packaging
Week 12 - Theoretical
Product development, branding and packaging
Week 13 - Theoretical
Product development, branding and packaging
Week 14 - Theoretical
Product development, branding and packaging
Assessment Methods and Criteria
Type of AssessmentCountPercent
Assignment1%10
Quiz1%10
Midterm Examination1%20
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory140342
Assignment111011
Quiz110111
Midterm Examination121122
Final Examination165166
TOTAL WORKLOAD (hours)152
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
OÇ-1
5
5
5
3
5
3
3
3
OÇ-2
5
4
4
3
5
3
3
3
OÇ-3
5
5
5
2
5
5
2
3
3
3
OÇ-4
5
5
5
2
5
5
5
3
3
OÇ-5
5
3
5
5
5
3
3
3
3
Adnan Menderes University - Information Package / Course Catalogue
2026