Information Package / Course Catalogue
| Course Code | : HIT011 |
| Course Type | : Required |
| Couse Group | : Short Cycle (Associate's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 1 |
| Prt. | : 2 |
| Credit | : 2 |
| Lab | : 0 |
| ECTS | : 2 |
The aim of this course is to enable students to identify their personal characteristics, professional interests, values, competencies, and areas for development; to explore career opportunities in the field of Public Relations and Publicity; and to establish realistic career goals. The course also aims to support students in developing their professional identity, preparing essential job application documents, gaining awareness of digital reputation management and professional communication, and establishing the foundational structure of the professional portfolio they will further develop in the following semester.
The course covers the concepts of profession, career, and professional development; self-assessment; personal values, interests, and abilities; individual SWOT analysis; professional competencies; career opportunities in the field of Public Relations and Publicity; career goal setting; personal development planning; professional identity; digital footprint; professional communication; curriculum vitae (CV) and cover letter preparation; the use of Europass and LinkedIn; and the concept of a professional portfolio, including the classification of portfolio work samples.
| 1. | Meslek, kariyer, mesleki gelişim ve portfolyo kavramlarını açıklar. |
| 2. | İlgi alanlarını, güçlü ve gelişime açık yönlerini analiz ederek kişisel yetkinlik profilini oluşturur. |
| 3. | Kısa, orta ve uzun vadeli kariyer hedefleri belirleyerek mesleki gelişim planı hazırlar. |
| 4. | Halkla İlişkiler ve Tanıtım alanındaki çalışma alanlarını ve mesleki rolleri tanımlar. |
| 5. | Mesleki bilgi, beceri ve çalışmalarını yansıtan basılı veya dijital portfolyo oluşturur. |
| 6. | Dijital platformları mesleki kimlik, ağ oluşturma ve kariyer gelişimi amacıyla kullanır. |
| 1. | Tutar, Hasan. Kariyer Planlaması ve Yönetimi. Seçkin Yayıncılık. |
| 2. | Öztemel, Kemal. Kariyer Planlama ve Geliştirme. Pegem Akademi Yayıncılık, |
| 3. | Uygur, Akyay ve Azize Hassan. Kariyer Yönetimi, Planlaması, Geliştirme ve Özgeçmiş Yazma. Nobel Akademik Yayıncılık, |
| Type of Assessment | Count | Percent |
|---|---|---|
| Studio Work | 1 | %20 |
| Presentation | 1 | %50 |
| Assignment | 1 | %10 |
| Term Assignment | 1 | %20 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 0 | 1 | 14 |
| Lecture - Practice | 14 | 0 | 2 | 28 |
| Assignment | 1 | 3 | 0 | 3 |
| Term Project | 1 | 3 | 0 | 3 |
| Presentation | 1 | 5 | 1 | 6 |
| TOTAL WORKLOAD (hours) | 54 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | |
OÇ-1 | 4 | 4 | 4 | 4 | 4 | 4 |
OÇ-2 | 4 | 4 | 4 | 4 | 4 | 4 |
OÇ-3 | 4 | 4 | 4 | 4 | 4 | 4 |
OÇ-4 | 4 | 4 | 4 | 4 | 4 | 4 |
OÇ-5 | 4 | 4 | 4 | 4 | 4 | 4 |
OÇ-6 | 4 | 4 | 4 | 4 | 4 | 4 |