Information Package / Course Catalogue
Media Literacy
Course Code: HIT015
Course Type: Area Elective
Couse Group: Short Cycle (Associate's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 1
Credit: 3
Lab: 0
ECTS: 3
Objectives of the Course

The aim of this course is to enable students to understand the fundamental concepts of media literacy, media systems, and the processes through which media messages are produced; to critically analyze media content, apply news verification techniques, distinguish misinformation and manipulation, evaluate AI-assisted media content, and act as ethical, safe, and responsible individuals in digital media environments.

Course Content

This course covers the fundamental concepts of media and media literacy, media types, media theories and the social effects of media, critical media literacy, current media literacy concepts, the news production process, journalism ethics, news verification techniques, media ownership and conflicts of interest, misinformation and countering misinformation, AI literacy, cybersecurity, digital life, privacy and digital well-being, social media literacy, and the analysis of current media cases. Students develop media literacy skills through practical activities including news writing, AI-assisted content creation, film analysis, and critical evaluation of media examples.

Name of Lecturer(s)
Learning Outcomes
1.Explains the fundamental concepts of media literacy, media types, and the social functions of media.
2.Analyzes media messages through communication theories and the critical media literacy approach.
3.Evaluates news production processes, applies news verification techniques, and distinguishes misinformation.
4.Critically evaluates persuasion and influence techniques used in advertising, propaganda, and other media content.
5.Evaluates AI-assisted media content, social media platforms, and digital media environments in terms of ethics, security, and privacy.
6.Critically interprets media content and performs practical activities including news writing, media analysis, and AI-assisted content creation.
Recommended or Required Reading
1.Instructor's Course Notes
2.Kemal İnal – Medya Okuryazarlığı El Kitabı
3.Mutlu Binark & Mine Gencel Bek – Eleştirel Medya Okuryazarlığı
4.RTÜK – Medya Okuryazarlığı
5.Teyit Akademi Eğitim Materyalleri
6.Cumhurbaşkanlığı İletişim Başkanlığı Dezenformasyonla Mücadele Merkezi – Dezenformasyon Bültenleri
Weekly Detailed Course Contents
Week 1 - Theoretical
Media, Types of Media and Functions of Media
Week 2 - Theoretical
Critical Media Literacy: Concept and Importance
Week 3 - Theoretical
Media Theories and Media Effects
Week 4 - Theoretical & Practice
Media Literacy Competency Areas
Week 5 - Theoretical
Contemporary Media Literacy Concepts
Week 6 - Theoretical & Practice
News Production Process and Journalism Ethics
Week 7 - Theoretical & Practice
News Verification Techniques and Tools
Week 8 - Intermediate Exam
Midterm Examination
Week 9 - Theoretical & Practice
Media Ownership and Conflicts of Interest
Week 10 - Theoretical
Misinformation and Combating Misinformation
Week 11 - Theoretical
Persuasion, Advertising and Propaganda in Media
Week 12 - Theoretical & Practice
AI Literacy and Cybersecurity
Week 13 - Theoretical
Digital Life and Digital Citizenship
Week 14 - Theoretical & Practice
Social Media Literacy
Week 15 - Practice
Critical Analysis of Media Content (Case Studies)
Assessment Methods and Criteria
Type of AssessmentCountPercent
Assignment1%5
Term Assignment1%5
Midterm Examination1%30
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory121236
Lecture - Practice71221
Assignment2114
Term Project2126
Midterm Examination1415
Final Examination1516
TOTAL WORKLOAD (hours)78
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
OÇ-1
5
2
2
2
2
3
OÇ-2
4
2
2
2
1
5
OÇ-3
3
5
2
2
1
5
OÇ-4
3
2
2
4
1
5
OÇ-5
2
2
3
2
1
5
OÇ-6
2
5
3
2
2
4
Adnan Menderes University - Information Package / Course Catalogue
2026