
| Course Code | : PAR261 |
| Course Type | : Area Elective |
| Couse Group | : Short Cycle (Associate's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 2 |
| Prt. | : 0 |
| Credit | : 2 |
| Lab | : 0 |
| ECTS | : 2 |
This course tries to explain the export and import practices of enterprises, customs and logistics transactions and foreign trade transactions in general within the scope of international marketing
Export and import concepts, marketing planning in export, customs and legal regulations, delivery and payment methods in foreign trade
| 1. | Learning the basic concepts of export and import |
| 2. | Understanding of export and import techniques and tools |
| 3. | Having an idea about international payment methods, official documents and delivery methods |
| 4. | Learning international marketing practices that businesses can apply |
| 5. | Understanding international market entry strategies |
| 1. | İhracat ve İthalat Yönetimi- Yeni Stratejiler ve Güncel Uygulamalar – Mine YILMAZER- Meltem ONAY |
| 2. | İhracat Uygulamaları Pazarlama Yönlü Bir Yaklaşım - Serdar PİRTİNİ - Mehmet Melemen |
| 3. | Dış Ticaret İşlemleri Yönetimi- Ferudun KAYA |
| Type of Assessment | Count | Percent |
|---|---|---|
| Midterm Examination | 1 | %40 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 0 | 2 | 28 |
| Assignment | 3 | 0 | 1 | 3 |
| Individual Work | 4 | 0 | 1 | 4 |
| Midterm Examination | 1 | 6 | 1 | 7 |
| Final Examination | 1 | 7 | 1 | 8 |
| TOTAL WORKLOAD (hours) | 50 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | PÇ-11 | PÇ-12 | PÇ-13 | PÇ-14 | |
OÇ-1 | 3 | 4 | 3 | 3 | 5 | 4 | 3 | 4 | 4 | 4 | 4 | 4 | 3 | 4 |
OÇ-2 | 4 | 4 | 3 | 4 | 5 | 4 | 3 | 4 | 3 | 4 | 4 | 4 | 3 | 4 |
OÇ-3 | 5 | 5 | 3 | 4 | 5 | 3 | 3 | 5 | 3 | 4 | 4 | 5 | 3 | 5 |
OÇ-4 | 5 | 5 | 3 | 4 | 5 | 3 | 3 | 5 | 3 | 4 | 4 | 5 | 3 | 4 |
OÇ-5 | 4 | 4 | 3 | 4 | 4 | 4 | 3 | 4 | 3 | 4 | 4 | 4 | 3 | 5 |