Information Package / Course Catalogue
Export and Import Management
Course Code: PAR261
Course Type: Area Elective
Couse Group: Short Cycle (Associate's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 0
Credit: 2
Lab: 0
ECTS: 2
Objectives of the Course

This course tries to explain the export and import practices of enterprises, customs and logistics transactions and foreign trade transactions in general within the scope of international marketing

Course Content

Export and import concepts, marketing planning in export, customs and legal regulations, delivery and payment methods in foreign trade

Name of Lecturer(s)
Learning Outcomes
1.Learning the basic concepts of export and import
2.Understanding of export and import techniques and tools
3.Having an idea about international payment methods, official documents and delivery methods
4.Learning international marketing practices that businesses can apply
5.Understanding international market entry strategies
Recommended or Required Reading
1.İhracat ve İthalat Yönetimi- Yeni Stratejiler ve Güncel Uygulamalar – Mine YILMAZER- Meltem ONAY
2.İhracat Uygulamaları Pazarlama Yönlü Bir Yaklaşım - Serdar PİRTİNİ - Mehmet Melemen
3.Dış Ticaret İşlemleri Yönetimi- Ferudun KAYA
Weekly Detailed Course Contents
Week 1 - Theoretical
Introduction of resources and course content
Week 2 - Theoretical
Basic Concepts of Export and Import
Week 3 - Theoretical
Export and Import Management
Week 4 - Theoretical
Foreign Trade Theories
Week 5 - Theoretical
Documents Used in Export and Import Transactions
Week 6 - Theoretical
Payment Methods in Export and Import
Week 7 - Theoretical
Customs Clearance
Week 8 - Theoretical
International Delivery Types
Week 9 - Theoretical
International Delivery Types
Week 10 - Theoretical
International Marketing and Export
Week 11 - Theoretical
International Market Entry Methods
Week 12 - Theoretical
Case Studies
Week 13 - Theoretical
Case Studies
Week 14 - Theoretical
General Evaluation
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory140228
Assignment3013
Individual Work4014
Midterm Examination1617
Final Examination1718
TOTAL WORKLOAD (hours)50
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
PÇ-14
OÇ-1
3
4
3
3
5
4
3
4
4
4
4
4
3
4
OÇ-2
4
4
3
4
5
4
3
4
3
4
4
4
3
4
OÇ-3
5
5
3
4
5
3
3
5
3
4
4
5
3
5
OÇ-4
5
5
3
4
5
3
3
5
3
4
4
5
3
4
OÇ-5
4
4
3
4
4
4
3
4
3
4
4
4
3
5
Adnan Menderes University - Information Package / Course Catalogue
2026