
| Course Code | : PAR223 |
| Course Type | : Required |
| Couse Group | : Short Cycle (Associate's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 2 |
| Prt. | : 0 |
| Credit | : 2 |
| Lab | : 0 |
| ECTS | : 2 |
To be able to comprehend the terms used in the marketing sector
1- To be able to comprehend basic English terms specific to the field of marketing 2- To be able to read and understand English marketing texts (brochures, catalogs, e-mails, etc.) 3- To be able to interpret English concepts related to marketing process, target audience and consumer behavior 4- To be able to prepare CV, resume and job application documents in English 5- To be able to write business correspondence (proposal, order, complaint letters) in English Translated with DeepL.com (free version)