The aim of this course is to teach the importance of entertainment services in the tourism sector, as well as the planning, implementation and evaluation of entertainment activities; and to develop students’ ability to design and implement entertainment programmes in hotels, holiday resorts, cruise ships, theme parks and tourist destinations.

The concept of entertainment in tourism, entertainment services, recreational activities, the planning of entertainment events, event management, stage productions, children’s club activities, sports and games events, themed evenings, festival and event organisation, digital entertainment applications, customer satisfaction, and the evaluation of entertainment services.