| 1. | Explains the basic concepts of the tourism and travel industry, its sectoral structure, service processes, and the operations of tourism businesses |
| 2. | Evaluates the relationship between tourism activities and the natural, cultural, historical, and social environment in terms of sustainability, the balance between conservation and use, and social responsibility. |
| 3. | It analyzes national and international destinations in terms of their geographical characteristics, tourist attractions, travel motivations, and tourism flows. |
| 4. | Using basic knowledge of different countries and cultures, evaluates tourist behavior, cross-cultural communication processes, and visitor expectations. |
| 5. | In professional settings, they communicate in writing and verbally with tourists, businesses, and industry stakeholders using at least one foreign language at a basic or intermediate level. |
| 6. | Uses digital technologies, industry-specific software, online tools, and AI-powered core applications in the tourism and travel sector for professional purposes. |
| 7. | Applies technical knowledge and skills related to travel agency operations, tour operations, ticketing, reservations, tour planning, and operational processes in professional practice. |
| 8. | In the tourism and travel sector, we operate with a commitment to professional ethics, guest satisfaction, accessibility, crisis management, entrepreneurship, innovation, and a commitment to lifelong learning. |