Information Package / Course Catalogue
| Course Code | : HİT158 |
| Course Type | : Area Elective |
| Couse Group | : Short Cycle (Associate's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 2 |
| Prt. | : 0 |
| Credit | : 2 |
| Lab | : 0 |
| ECTS | : 3 |
This course focuses on researching, analyzing and evaluating the existing product / service, business / marketing processes and company structures of various firms that are considered as case studies; actors, product / production diversity and competition strategies, firm structures, existing and / or possible target markets and user profiles in terms of re-consideration and design strategies and action plans to be proposed in line with the design of new systems and services.
This course includes the processes of strategic analysis, reconstruction and presentation of professional \ n service / product design process using design and design management tools and techniques.
| 1. | Student will be able to observe, compile, analyze, define the context and conditions of design / business problems by using design management tools and propose solutions within the framework of a system schema. |
| 2. | Student will be able to relate the business and marketing knowledge and skills necessary to carry out the product / service design project efficiently. |
| 3. | Student will be able to apply creativity, user needs, production needs and marketing oriented design problem solving techniques. |
| 4. | Student will be able to realize a design based system / service design project based on competitive advantage with a group project where advanced design and innovation management models are experienced. |
| 5. | Student will be able to associate product / service design with corporate identity and image. |
| 1. | TÜSİAD Rekabet Stratejileri Dizisi No:13: Tasarımı Yönetimi: Tanım, Kapsam ve Uygulama, TÜSİAD ve Sabancı Üniversitesi Rekabet Forumu, İstanbul. |
| 2. | Boyle, G. (2003). Design Project Management. Hampshire, England: Ashgate Publishing Limited. |
| Type of Assessment | Count | Percent |
|---|---|---|
| Attending Lectures | 1 | %5 |
| Assignment | 1 | %5 |
| Midterm Examination | 1 | %30 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 1 | 2 | 42 |
| Assignment | 5 | 2 | 0 | 10 |
| Quiz | 1 | 10 | 1 | 11 |
| Final Examination | 1 | 10 | 1 | 11 |
| TOTAL WORKLOAD (hours) | 74 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | PÇ-11 | PÇ-12 | PÇ-13 | |
OÇ-1 | 5 | 5 | 5 | 5 | |||||||||
OÇ-2 | 4 | 4 | 4 | 4 | 4 | 4 | 5 | 4 | 5 | 5 | 5 | ||
OÇ-3 | |||||||||||||
OÇ-4 | |||||||||||||
OÇ-5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | 5 | ||