Information Package / Course Catalogue
Media Literacy
Course Code: İPZ299
Course Type: Non Departmental Elective
Couse Group: Short Cycle (Associate's Degree)
Education Language: Turkish
Work Placement: Students must have to complete their internship within the required time and properties. The required rules are describes at the Adnan Menderes University, Sultanhisar Vocational School, Student Internship Instructions.
Theory: 2
Prt.: 0
Credit: 2
Lab: 0
ECTS: 2
Objectives of the Course

To be able to provide information about what is the concept of media literacy. To be able to bring critical and creative thinking skills to students. To be able to interpret.students' problem solving skills and information technology skills. To be able to teach the correct interpretation of advertising messages. To be able to provide students with a critical perspective on the topics presented in the mass media.

Course Content

Media Education, Media Education Methods and Techniques to be used, Theories of Mass Communication, Family, Children and Television Relations, Semiotics, TV Programmes Analyzing, newspapers and magazines Analyzing, Analyzing the Internet, Cartoon Analysis, Ad Analysis

Name of Lecturer(s)
Learning Outcomes
1.To be able to define the concept of media
2.To be able to Introduce media education
3.To be able to gain the importance of the location of the media, and discuss the importance of the cultural environment
4.To be able to bring about the competence about media used in the training methods and techniques
5.Follows the developments in the field of media in the world
Recommended or Required Reading
1. Lecturers Lesson Notes
Weekly Detailed Course Contents
Week 1 - Theoretical
Introduction to Communication
Week 2 - Theoretical
Mass Communication Theories
Week 3 - Theoretical
Media
Week 4 - Theoretical
Media and Ethics
Week 5 - Theoretical
How to Become Media Literate?
Week 6 - Theoretical
Television
Week 7 - Theoretical
TV Programs Analysis
Week 8 - Theoretical
Family, Children and Television / Cartoon Analysis
Week 9 - Theoretical
Newspapers and Magazines Inspection
Week 10 - Theoretical
Newspaper and Magazine / Investigation of the news published in the newspaper
Week 11 - Theoretical
Internet (Virtual World)
Week 12 - Theoretical
I'm Exploring the Features of the Internet
Week 13 - Theoretical
Analysis of the news published on the Internet
Week 14 - Theoretical
Manipulation and disinformation
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory140228
Assignment5105
Midterm Examination1516
Final Examination110111
TOTAL WORKLOAD (hours)50
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
OÇ-1
4
4
OÇ-2
4
4
OÇ-3
4
4
OÇ-4
4
4
OÇ-5
4
4
Adnan Menderes University - Information Package / Course Catalogue
2026