Information Package / Course Catalogue
New Media Portfolio I
Course Code: YMİ401
Course Type: Required
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 3
Credit: 4
Lab: 0
ECTS: 8
Objectives of the Course

This course aims to help students define their career goals and build a professional portfolio before graduation. Students are expected to shape their projects according to their own intellectual and professional interests.

Course Content

Students develop custom projects for their portfolios throughout the course, which they then compile into a final collection. These projects can be produced in various formats, such as photography, audio, video, or multimedia. Ideas are developed and refined through discussions with faculty members before moving on to the implementation phase. Throughout the process, students hold weekly meetings with faculty and submit progress reports; at the end of the term, the portfolios and projects are presented to and evaluated by a jury.

Name of Lecturer(s)
Learning Outcomes
1.Demonstrates the skills necessary for teamwork as part of a project.
2.Creates media outputs by utilizing theoretical knowledge and practical skills.
3.Takes full responsibility for every stage of a project.
4.Demonstrates the necessary skills for teamwork as part of a project.
5.Upholds social, scientific, and professional ethical values in all work within the field of new media and communication.
Recommended or Required Reading
1.Kleon, A. (2014). Show your work!: 10 ways to share your creativity and get discovered. Workman Publishing.
2.Google Dijital Atölye (Google Digital Garage) ve Google Analytics Eğitimleri
Weekly Detailed Course Contents
Week 1 - Theoretical & Practice
Introduction, portfolio trends, and analysis of successful examples.
Week 2 - Theoretical & Practice
Personal branding, CV/cover letter writing, and career vision.
Week 3 - Theoretical & Practice
Portfolio architecture, curation, and classification of past works.
Week 4 - Theoretical & Practice
Digital UI/UX principles, visual identity, logo, and typography design.
Week 5 - Theoretical & Practice
Gap analysis and developing new custom content.
Week 6 - Theoretical & Practice
Collaboration, project management, and team-based work models.
Week 7 - Theoretical & Practice
Effective pitching techniques and in-class feedback sessions.
Week 8 - Theoretical & Practice
Intellectual property, copyright, and mentored project development.
Week 9 - Theoretical & Practice
Transmedia storytelling and rough cut (draft) production.
Week 10 - Theoretical & Practice
Critique culture, crisis management, and mid-term draft evaluations.
Week 11 - Theoretical & Practice
Post-production (color/audio) and final formatting processes.
Week 12 - Theoretical & Practice
Web platforms, SEO management, and digital integration test.
Week 13 - Theoretical & Practice
Industry communication, networking, and jury presentation rehearsals.
Week 14 - Theoretical & Practice
Academic/sectoral review and final portfolio exhibition.
Assessment Methods and Criteria
Type of AssessmentCountPercent
Attending Lectures1%5
Presentation1%10
Assignment1%25
Project1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory142256
Lecture - Practice143384
Assignment110111
Project150151
Presentation 1011
TOTAL WORKLOAD (hours)203
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
PÇ-14
PÇ-15
PÇ-16
OÇ-1
5
5
4
OÇ-2
4
5
5
OÇ-3
5
4
5
OÇ-4
5
OÇ-5
5
5
4
Adnan Menderes University - Information Package / Course Catalogue
2026