Information Package / Course Catalogue
Recreation and Marketing
Course Code: REKB323
Course Type: Required
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 0
Credit: 2
Lab: 0
ECTS: 3
Objectives of the Course

The aim of sports marketing course; to define concepts related to marketing information system, consumer behavior, market segmentation and marketing research. In this course, students will be able to explain the concepts and practices related to sports marketing.

Course Content

to be able to master marketing related issues

Name of Lecturer(s)