
| Course Code | : REH437 |
| Course Type | : Area Elective |
| Couse Group | : First Cycle (Bachelor's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 2 |
| Prt. | : 0 |
| Credit | : 2 |
| Lab | : 0 |
| ECTS | : 3 |
The aim of the course is to be able to give information about hotel management at an international level and to identify the management of international hotel chains in different countries and regions
Getting information about organizational structure, general and regional strategies of international hotel chains that are active in different countries and regions
| 1. | To be able to recognize International Hotel Chains, |
| 2. | To be able to identify the structure of International Hotel Management and Organization, |
| 3. | To be able to evaluate the regional structuring of International Hotels, |
| 4. | To be able to recognize the competition strategies of International Hotels |
| 5. | Gets information about the sales promotion activities of International Hotels. |
| 1. | Gee, Chuck Y.(1994), International Hotel Management, AH&MA, Michigan. |
| Type of Assessment | Count | Percent |
|---|---|---|
| Midterm Examination | 1 | %40 |
| Final Examination | 1 | %70 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 2 | 2 | 56 |
| Midterm Examination | 1 | 8 | 1 | 9 |
| Final Examination | 1 | 9 | 1 | 10 |
| TOTAL WORKLOAD (hours) | 75 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | PÇ-11 | PÇ-12 | PÇ-13 | PÇ-14 | PÇ-15 | PÇ-16 | |
OÇ-1 | 4 | 5 | 5 | 5 | 4 | 3 | 2 | 5 | 4 | 5 | 5 | 5 | 5 | 5 | 2 | 2 |
OÇ-2 | 4 | 5 | 5 | 5 | 4 | 3 | 2 | 5 | 4 | 5 | 5 | 5 | 5 | 5 | 2 | 2 |
OÇ-3 | 4 | 5 | 5 | 5 | 4 | 3 | 2 | 5 | 4 | 5 | 5 | 5 | 5 | 5 | 2 | 2 |
OÇ-4 | 4 | 5 | 5 | 5 | 4 | 3 | 2 | 5 | 4 | 5 | 5 | 5 | 5 | 5 | 2 | 2 |
OÇ-5 | 4 | 5 | 5 | 5 | 4 | 1 | 1 | 4 | 1 | 3 | 3 | 4 | 4 | 5 | 2 | 2 |