Information Package / Course Catalogue
International Hotel Management
Course Code: REH437
Course Type: Area Elective
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 0
Credit: 2
Lab: 0
ECTS: 3
Objectives of the Course

The aim of the course is to be able to give information about hotel management at an international level and to identify the management of international hotel chains in different countries and regions

Course Content

Getting information about organizational structure, general and regional strategies of international hotel chains that are active in different countries and regions

Name of Lecturer(s)
Learning Outcomes
1.To be able to recognize International Hotel Chains,
2.To be able to identify the structure of International Hotel Management and Organization,
3.To be able to evaluate the regional structuring of International Hotels,
4.To be able to recognize the competition strategies of International Hotels
5.Gets information about the sales promotion activities of International Hotels.
Recommended or Required Reading
1.Gee, Chuck Y.(1994), International Hotel Management, AH&MA, Michigan.
Weekly Detailed Course Contents
Week 1 - Theoretical
International Hotels/ Determining the presentations of students
Week 2 - Theoretical
Organization and strategies of international Hotels
Week 3 - Theoretical
Students' Presentations / Discussion
Week 4 - Theoretical
Students' Presentations / Discussion
Week 5 - Theoretical
Students' Presentations / Discussion
Week 6 - Theoretical
Students' Presentations / Discussion
Week 7 - Theoretical
Students' Presentations / Discussion
Week 8 - Theoretical
Students' Presentations / Discussion
Week 9 - Intermediate Exam
Mid-Term Exam
Week 10 - Theoretical
Students' Presentations / Discussion
Week 11 - Theoretical
Students' Presentations / Discussion
Week 12 - Theoretical
Students' Presentations / Discussion
Week 13 - Theoretical
Students' Presentations / Discussion
Week 14 - Theoretical
Students' Presentations / Discussion
Week 15 - Theoretical
Students' Presentations / Discussion
Week 16 - Final Exam
Final Exam
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%70
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory142256
Midterm Examination1819
Final Examination19110
TOTAL WORKLOAD (hours)75
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
PÇ-14
PÇ-15
PÇ-16
OÇ-1
4
5
5
5
4
3
2
5
4
5
5
5
5
5
2
2
OÇ-2
4
5
5
5
4
3
2
5
4
5
5
5
5
5
2
2
OÇ-3
4
5
5
5
4
3
2
5
4
5
5
5
5
5
2
2
OÇ-4
4
5
5
5
4
3
2
5
4
5
5
5
5
5
2
2
OÇ-5
4
5
5
5
4
1
1
4
1
3
3
4
4
5
2
2
Adnan Menderes University - Information Package / Course Catalogue
2026