Information Package / Course Catalogue
Public Relation Strategies
Course Code: REM436
Course Type: Area Elective
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 2
Prt.: 2
Credit: 3
Lab: 0
ECTS: 4
Objectives of the Course

The scope of the course is to give information about the concept of public relations, methods and techniques, related concepts and to learn public relations strategies

Course Content

Public Relations concept, method techniques, strategic management, image, social responsibility, management of corporate communication in new media are explained in detail

Name of Lecturer(s)