Information Package / Course Catalogue
Programme Outcomes
1.Having knowledge about visual communication design culture, art, aesthetics, colour theory, composition principles and use of advanced technology
2.Having theoretical knowledge on art, design, technology and typography issues that will create an infrastructure for themselves in their works for visual communication design
3.Having the ability to interpret based on analysis; multi-dimensional perception, thinking, designing, practicing skills. Conception of sensory perception; abstract and concrete concepts into creative thinking, innovative and original works; having visual production skills such as illustration, icon design, photo editing and typographic application
4.To have knowledge about art, design and technology materials, to have technical and practical knowledge about where and how to use them
5.To be able to realize the national and international values ??about art, design and advanced technology applications
6.Having knowledge about design research and criticism methods
7.Having knowledge about design, art and science ethics
8.Having visual literacy, questioning the meanings of images that the viewer can reflect
9.Having knowledge about legal regulations and procedures in the field of design; being able to develop projects encompassing stages of problem definition, idea development, budget planning and prototyping
10.Analyze user experiences, transfer them to projects and identify the right target audience
11.Understand the concepts of interaction and user experience and evaluate them in their designs; being able to transform emerging technologies related to print or digital media design into design practice
12.Having experience and knowledge about interdisciplinary interaction in visual communication design
13.Being aware of the professional working areas covered by visual communication design — such as brand identity, corporate identity, packaging, publication and digital media design - and being able to analyse what discipline may be needed in a project
14.Ability to work alone, independently and / or within a group, in a harmonious and productive way
15.To be able to effectively and accurately transfer subjects related to the field to expert or non-expert persons by using visual, written and oral communication methods
Adnan Menderes University - Information Package / Course Catalogue
2026