Information Package / Course Catalogue
General Information
Unit Managers
Prof. Mustafa Özgür SEÇİM
Department Head
Assoc. Prof. Emrah BAŞER
Vice Head of Department
Unit Coordinators
Assoc. Prof. Emrah BAŞER
Erasmus Coordinator
Assoc. Prof. Emrah BAŞER
Farabi Coordinator
Assoc. Prof. Emrah BAŞER
Mevlana Coordinator
Welcome to the 'Public Relations and Advertising' department within the Faculty of Communication at Aydın Adnan Menderes University. In addition to the scientific contributions it offers to the field with its rich academic staff, our department aims to train students who are competent and equipped to meet the needs of the public relations and advertising sectors. Our students specialize with theoretical and practical courses they can choose in line with their interests and gain experience in line with their career goals. In today's 'Communication Age', where there is a need for public relations and advertising experts with high communication skills, who use communication technologies effectively, who can analyze the period we are in well and who can create communication strategies in this direction, while gaining solid equipment with current studies and applications such as corporate communication, media relations, marketing communication, writing public relations texts, internal communication, digital communication, social responsibility, sponsorship management, crisis management, in the field of advertising, thanks to theoretical and practical courses, and also with the application units we have, they are trained as communicators who can respond to the needs of the sector and make their names heard in competitions. In addition to the four-year undergraduate education, we also have a master's program through the Department of Public Relations and Publicity within the Social Sciences Institute of Aydın Adnan Menderes University. As of 2025, our department's academic staff includes four professors, three associate professors, one assistant professor, and two research assistants.
History
The Department of Public Relations and Advertising, one of the five departments within the Adnan Menderes University Faculty of Communication, received the first undergraduate students in the 2015-2016 academic year.
Mission
The mission of the Department of Public Relations and Advertising is to prepare students as individuals who, equipped with contemporary knowledge and technologies, successfully fulfill their competitive duties at national and international levels and are therefore preferred in their fields of work, having acquired analytical thinking, problem-solving, creative thinking and strategic planning abilities, who are determined, innovative, entrepreneurial, have adopted lifelong learning as a duty, possess the skills to effectively use digital and traditional tools for public relations and advertising practices, assume the responsibility of protecting professional ethics, act with social responsibility awareness and serve their country. In addition to undergraduate education, the Department of Public Relations and Advertising has undertaken the goals of contributing to the science and practice of public relations and advertising by having graduate students conduct nationally and internationally recognized studies, which are the driving force of scientific development, and producing ideas and solutions for problems related to corporate communication, brand management and digital marketing.
Vision
To provide theoretical knowledge in education and research and to create opportunities for practical work.
Purpose
1-To train graduates with theoretical and practical knowledge, skills and competencies, 2-To train creative, ethical and qualified communication professionals in the field of content production, design and management in Public Relations and Advertising, 3-To provide the theoretical knowledge required by the latest developments in information, communication and media technologies and to create practical working opportunities.
Physical Infrastructure
In the Faculty of Communication located in the Adnan Menderes Classrooms on the central campus of Aydın Adnan Menderes University, there is an advertising and public relations workshop that can assist in the theoretical and practical lessons of the students of the public relations and advertising department, a journalism news unit where news writing techniques are taught, an ADÜTV television studio where commercial film shooting is taught, a direction room and an editing room, and 1 PC and 1 iMac computer laboratory where especially design programs are taught.
Technical Infrastructure
3 Full HD outdoor cameras, 2 Avid editing systems, DSLR cameras, sound and lighting equipment were also provided to support the practice lessons of the students.
Adnan Menderes University - Information Package / Course Catalogue
2026