Information Package / Course Catalogue
International Hotel Management
Course Code: TUR619
Course Type: Area Elective
Couse Group: Third Cycle (Doctorate Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 5
Objectives of the Course

To train students who could be able to produce, synthesize, evaluate, manage new ideas and solutions and make rapid decision for the hotels operating in a international environment based on competition advantage.

Course Content

International hotel systems, the use of human resources strategy for the competitive advantage, organizational renewal and reverse the cycle of failure, evolution towards business ecology, international hotel industry, cooperation and competition in changing tourism distribution system

Name of Lecturer(s)
Prof. Osman Nuri ÖZDOĞAN
Learning Outcomes
1.Ability to know the effects of international hotel systems in terms of competition.
2.Ability to know how to take advantage of human resources strategies for competitive advantage.
3.Ability to reverse the cycle of failure with organizational renewal.
4.Ability to recognize and manage globalization strategies.
5.Ability to know the types of service of international hotels.
Recommended or Required Reading
1.Frank M. Go and Ray Pine, (1995) Globalization Strategy in the Hotel Industry
Weekly Detailed Course Contents
Week 1 - Theoretical
Individual presentation and/or group presentation
Week 2 - Theoretical
Individual presentation and/or group presentation
Week 3 - Theoretical
Individual presentation and/or group presentation
Week 4 - Theoretical
Individual presentation and/or group presentation
Week 5 - Theoretical
Individual presentation and/or group presentation
Week 6 - Theoretical
Paper study
Week 7 - Theoretical
Individual presentation and/or group presentation
Week 8 - Theoretical
General Review
Week 9 - Theoretical
Individual presentation and/or group presentation
Week 10 - Theoretical
Individual presentation and/or group presentation
Week 11 - Theoretical
Individual presentation and/or group presentation
Week 12 - Theoretical
Individual presentation and/or group presentation
Week 13 - Theoretical
Individual presentation and/or group presentation
Week 14 - Theoretical
Individual presentation and/or group presentation
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory142370
Assignment142142
Midterm Examination1415
Final Examination110111
TOTAL WORKLOAD (hours)128
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
PÇ-14
OÇ-1
5
3
2
1
4
1
2
4
3
4
2
2
5
5
OÇ-2
4
4
2
2
5
2
1
5
4
5
2
1
5
5
OÇ-3
4
3
1
1
4
1
2
3
5
4
1
2
5
5
OÇ-4
5
5
2
1
5
2
2
4
4
5
2
2
5
5
OÇ-5
5
5
2
1
5
2
2
4
4
5
2
2
5
5
Adnan Menderes University - Information Package / Course Catalogue
2026