Management and Public Relations course aims to provide students with an understanding of the basic functions and management processes of businesses, to develop effective management skills and to gain the competence to analyze the business environment. In addition, within the scope of the course; effective communication techniques, creation and management of corporate image, crisis communication strategies and the importance of public relations in businesses will be discussed. Thus, it is aimed that students will gain a holistic perspective in both management and public relations.

Management and Public Relations course aims to provide students with the basic functions of businesses, management processes and the basic skills such as leadership, motivation, communication and cooperation required in these processes. In addition, it provides knowledge and practical skills in developing effective public relations strategies in organizations, managing corporate image, crisis communication and media relations. In this way, students acquire the necessary knowledge and competencies to become both a successful manager and a strong public relations specialist.