Information Package / Course Catalogue
| Course Code | : |
| Course Type | : |
| Couse Group | : |
| Education Language | : |
| Work Placement | : |
| Theory | : 0 |
| Prt. | : 0 |
| Credit | : 0 |
| Lab | : 0 |
| ECTS | : |
| 1. | Knows the importance of information communication technologies in our age. |
| 2. | The media grasped the power of promotion, marketing and advertising.. |
| 3. | The concept of social media is knowledgeable about its use. |
| 4. | Competent in the use of social media in the food and beverage industry and tourism industry. 5- Knows the critical issues in the process of using social media in the food and beverage industry and tourism sector |
| 5. | Knows the critical issues in the process of using social media in the food and beverage industry and tourism sector |
| 1. | Sosyal Medya ile Dijital Pazarlama, Alaattin Çağıl |
| 2. | Sosyal Medyada yeni paydaşlar, yeni teknikler, Özlem Alikılıç |
| 3. | Sosyal Medya Pazarlaması for Dummies, Stephanie Diamond, Shiv Shing |
| Type of Assessment | Count | Percent |
|---|---|---|
| Midterm Examination | 1 | %40 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 1 | 2 | 42 |
| Lecture - Practice | 14 | 1 | 2 | 42 |
| Midterm Examination | 1 | 7 | 1 | 8 |
| Final Examination | 1 | 7 | 1 | 8 |
| TOTAL WORKLOAD (hours) | 100 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | |
OÇ-1 | 3 | 5 | 5 | 1 | 1 | ||
OÇ-2 | 3 | 5 | 5 | 1 | 1 | ||
OÇ-3 | 3 | 5 | 5 | 1 | 1 | ||
OÇ-4 | 3 | 5 | 5 | 1 | 1 | ||
OÇ-5 | 3 | 5 | 5 | 1 | 1 | ||