
| Course Code | : İLT301 |
| Course Type | : Non Departmental Elective |
| Couse Group | : First Cycle (Bachelor's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 1 |
| Prt. | : 2 |
| Credit | : 2 |
| Lab | : 0 |
| ECTS | : 5 |
The aim of this course is to teach the proper use of Turkish in communication processes, its phonetic features, and the principles of stress and intonation within a theoretical framework, and to transform this knowledge into practice in a studio/workshop environment. The course aims to enable students both to critically analyze oral communication strategies used in visual communication design practices (presentation, advertising voice-over, podcasts, etc.) and to perform them practically.
The course examines the theoretical foundations of language and diction, the phonetic structure of Turkish, and the causes of speech defects, while addressing voice-over strategies for news, advertising, and promotional texts through one hour of workshop practice.