Information Package / Course Catalogue
Basic Design II
Course Code: GİT126
Course Type: Required
Couse Group: First Cycle (Bachelor's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 1
Prt.: 3
Credit: 3
Lab: 0
ECTS: 7
Objectives of the Course

The Fundamentals of Design II course aims to help Visual Communication Design students understand the transition from two-dimensional design concepts to three-dimensional design applications from an interdisciplinary perspective. The course aims to help students internalize fundamental design elements—such as light and shadow, color, texture, serial representation, and the representation of interior and exterior spaces—at both the visual and conceptual levels.

Course Content

This studio course develops students' ability to apply fundamental design concepts through three-dimensional practice. The midterm involves a stop motion spatial model project; the final project requires a 3D form and poster design inspired by Italo Calvino's Invisible Cities.

Name of Lecturer(s)
Learning Outcomes
1.Defines and classifies design concepts (light and shadow, color, texture, serial representation, spatial representation) and establishes a conceptual framework within a theoretical context.
2.By translating two-dimensional design concepts into three-dimensional workshop applications, they produce creative and original solutions; they transform abstract concepts into tangible works.
3.It reinforces theoretical and practical design concepts through workshop projects and individual photography assignments.
4.Presents design decisions verbally and visually from a critical perspective.
5.Develops advanced visual literacy skills; analyzes design elements within the framework of visual hierarchy, aesthetic value, and functional integrity to create an original design language.
Recommended or Required Reading
1.Öztuna, Y. (2007). Görsel İletişimde Temel Tasarım. İstanbul: Yorum Sanat ve Yayıncılık.
2.Barnes, S. (2012). An Introduction to Visual Communication. Peter Lang Publishing.
3.Aytekin, B. A. (Ed.) (2019). Temel Tasarım Kavramlarını Disiplinlerarası Okumak I. İstanbul: Nobel Akademik Yayıncılık.
4.Aytekin, B. A. (Ed.) (2019). Temel Tasarım Kavramlarını Disiplinlerarası Okumak II. İstanbul: Nobel Akademik Yayıncılık.
5.Aytekin, B. A. (Ed.) (2020). Temel Tasarım Kavramlarını Disiplinlerarası Okumak III. İstanbul: Nobel Akademik Yayıncılık.
Weekly Detailed Course Contents
Week 1 - Theoretical
Genel Tanı)mlar ve Dönem Öze1: Temel tasarım ve temel tasarım öğeleri ile ileri seviye içerikler için giriş. Dersin gereklilikleri ve derste kullanılacak araçlar / malzemeler hakkında bilgilendirme FP1 (Fotoğraf Projesi): Işık ve Gölge (Light & Shadow)
Week 2 - Theoretical & Practice
Introduction: Semester Overview & Overview of Basic Design Elements Semester content, tools/materials, grading system. Introduction to advanced design concepts. FP1 (Photography Project): Light and Shadow assignment submission.
Week 3 - Theoretical & Practice
Light & Shadow: Light source, reflection, shadow formation, 3D relationship. AP1: Frame of Light and Shadow (Lightbox Artwork). FP2 assignment is given: Colors in Design (Warm Colors).
Week 4 - Theoretical & Practice
Color in Design I – Warm Colors: Concept of color, color temperature theory, emotional impact of warm colors, and components of visual perception. AP2: Hidden Colors. FP3 assignment is given: Cool Colors.
Week 5 - Theoretical & Practice
Color in Design II – Cool Colors: The use of cool colors in art and design materials, color contrast principles. AP3: Colorful Portraits. FP4 assignment is given: Texture and Materials.
Week 6 - Theoretical & Practice
Texture and Material in Design: Concepts of texture and material, ASMR, synesthesia, archetypes. Research on masculine and feminine surfaces. AP4: Masculine and Feminine Surfaces. FP5 assignment is given: Sequential Representation.
Week 7 - Theoretical & Practice
Sequential Representation in Design: Sequential representation, design effect, and narrative context. Storyboard and comic book analysis. AP5: Storyboard or Comic Book. FP6 assignment is given: Interior/Exterior Representation.
Week 8 - Theoretical & Practice
MIDTERM PROJECT WEEK I The midterm project topic is announced. Practical application of the Design Thinking process: problem definition, research, concept development. Production design / initiation of the process file.
Week 9 - Practice
MIDTERM PROJECT WEEK II – Implementation & Submission: Midterm implementation submission and oral presentation / critique. Students defend their design decisions with conceptual and aesthetic justifications. FP1–FP5 portfolio organization.
Week 10 - Theoretical & Practice
Interior & Exterior Representation: Transferring architectural elements into visual communication design, associating them with art movements. AP6: Three-Dimensional Space/Place from Paper/Cardboard. Final project announcement.
Week 11 - Theoretical & Practice
Final Project: Italo Calvino – Invisible Cities: Interpreting the city description as a 30 × 30 × 30 cm 3D form. Conceptual research: the relationship between narrative, space, and material. Topics are assigned. Initiation of the design process file.
Week 12 - Theoretical & Practice
Final I – Project Approval & Design Development: Approval of the 3D form draft and poster concept by the instructor. Decisions on materials, techniques, and slogans. Documentation of the development process.
Week 13 - Theoretical & Practice
Final II – Implementation & Feedback: Construction of the 3D form, interim review, and feedback. Typography, color, and composition decisions for the poster design. Process documentation continues.
Week 14 - Theoretical & Practice
Final III – Poster Submission & Final Feedback: City poster design submission. Completion of the 3D form. Organization of the portfolio and process file. Final feedback meeting.
Week 15 - Theoretical & Practice
FINAL SUBMISSION & JURY CRITIQUE: Presentation of the 3D form, poster, and process file before the jury. Oral presentation and critique session. Portfolio submission.
Assessment Methods and Criteria
Type of AssessmentCountPercent
Attending Lectures1%5
Studio Work10%15
Midterm Examination1%20
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory141128
Lecture - Practice141356
Studio Work101340
Midterm Examination120323
Final Examination125328
TOTAL WORKLOAD (hours)175
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
PÇ-14
PÇ-15
OÇ-1
5
5
4
3
3
3
2
3
2
2
2
2
4
2
2
OÇ-2
4
3
5
4
3
2
2
2
3
3
2
3
4
2
3
OÇ-3
3
4
4
4
3
2
3
2
3
2
2
2
2
3
3
OÇ-4
3
3
3
2
2
4
3
3
2
2
2
3
2
3
5
OÇ-5
4
3
4
2
2
3
2
5
2
2
3
4
3
2
4
Adnan Menderes University - Information Package / Course Catalogue
2026