Information Package / Course Catalogue
Tourism Policy and Planning
Course Code: TUR508
Course Type: Area Elective
Couse Group: Second Cycle (Master's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 5
Objectives of the Course

Creating consciousness about the tourism policies that are applied whit the goal of development of tourism in our country.

Course Content

Basic public tourism policies about internal and external tourism in our country, the policies of touristical products’ diversification, tourism policies that are applied in the Development Plans (for 5 years) about tourism and the assessment of these policies’ results, the strategies and policies intended for the future at Turkish tourism.

Name of Lecturer(s)
Learning Outcomes
1.To have information about encouragement policies related to tourism and general encouragement policies.
2.To become conscious about product diversification needs which can meet the need for consumers and have information about that subject which is applied in Turkey.
3.To have information about the policies and strategies, developing areas where are stipulated for tourism sector at the Development Plans (for 5 years)
4.Can suggest policies and strategies that can be applied, in order to develop tourism for the future.
5.To have information about tourism planning.
Recommended or Required Reading
1.Olalı H. (1990). Turizm Politikası ve Planlaması, İstanbul Üniversitesi İşletme Fakültesi Yayın No:228, İstanbul.
2.İçöz, O., Var T., İlhan İ., (2007). Turizm Planlaması, Turhan Kitabevi, Ankara.
3.Bozok D., Şahin S., (2009). “Türkiye’de Uygulanan Turizm Politikaları”, Türk Turizm Tarihi: Yapısal ve Sektörel Gelişim, (Ed: Çavuş, Ege, Çolakoğlu) Detay Yayıncılık, Ankara.
Weekly Detailed Course Contents
Week 1 - Theoretical
Tourism policy
Week 1 - Preparation Work
Research, presentation
Week 2 - Theoretical
Tourism policies that are applied in Turkey
Week 2 - Preparation Work
Research, presentation
Week 3 - Theoretical
Analysis of national and ınternational tuourism demand
Week 3 - Preparation Work
Research, presentation
Week 4 - Theoretical
Touristic product of touristic product polıcy
Week 4 - Preparation Work
Research, presentation
Week 5 - Theoretical
Diversification of touristic product and the policies of diversification of touristic product
Week 5 - Preparation Work
Research, presentation
Week 6 - Theoretical
Tourism personnel education and employment policies
Week 6 - Preparation Work
Research, presentation
Week 7 - Theoretical
Tourism finance and tourism investment policies
Week 7 - Preparation Work
Research, presentation
Week 8 - Theoretical
Promotion and sales development policies in tourism
Week 8 - Preparation Work
Research, presentation
Week 9 - Theoretical
Planning of tourism
Week 9 - Preparation Work
Research, presentation
Week 10 - Theoretical
Regional tourism planning
Week 10 - Preparation Work
Research, presentation
Week 11 - Theoretical
Examples of regional tourism planning in Turkey
Week 12 - Theoretical
Carrying capacity in tourism
Week 13 - Theoretical
Presentation of term papers
Week 13 - Preparation Work
Research, presentation
Week 14 - Theoretical
Presentation of term papers
Assessment Methods and Criteria
Type of AssessmentCountPercent
Assignment7%40
Term Assignment1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory151360
Assignment104150
Term Project120121
TOTAL WORKLOAD (hours)131
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
PÇ-11
PÇ-12
PÇ-13
PÇ-14
OÇ-1
5
5
5
5
5
5
5
5
5
3
5
4
5
5
OÇ-2
5
5
5
5
5
5
5
5
5
3
5
4
5
5
OÇ-3
5
5
5
5
5
5
5
5
5
3
5
4
5
5
OÇ-4
5
5
5
5
5
5
5
5
5
3
5
4
5
5
OÇ-5
5
5
5
5
5
5
5
5
5
3
5
4
5
5
Adnan Menderes University - Information Package / Course Catalogue
2026