This course aims to show the importance of E-tourism in global market environment.

To educate and inform the public and private tourism sectors in emerging markets and to raise awareness of the importance of ICT in adapting to the rapidly changing travel distribution channels in order to avoid the creation of a digital divide between emerging markets and the global travel trade. To provide working models of sustainable e-tourism business solutions in action, and provide the local trade with resources to initiate both e-marketing and e-business. To provide an ongoing source for resources, discussions and further education for Tourism stakeholders.