
| Course Code | : TUR612 |
| Course Type | : Area Elective |
| Couse Group | : Third Cycle (Doctorate Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 3 |
| Prt. | : 0 |
| Credit | : 3 |
| Lab | : 0 |
| ECTS | : 5 |
Understanding concept of strategy and strategic management. Being able to apply different types of strategic management in tourism establishments.
Strategy and similar concepts, component in strategic management process, studying strategic management methods and application of these methods in tourism establishment by samples.
| 1. | Being able to distinguish strategical management from similar concepts |
| 2. | To know strategic management methods in detail |
| 3. | To apply strategic management methods in tourism establishments |
| 4. | Contributing to the determination of vision of tourism enterprises in strategy development activities |
| 5. | Contributing to the determination of missions of tourism enterprises in strategy development activities |
| 1. | Çolakoglu, Ü. ve O.E. Çolakoğlu, Stratejik Yönetim ve Turizmde Uygulamaları, Detay Yayıncılık, Ankara, 2010. |
| 2. | Ülgen H. ve K. Mirze, İşletmelerde Stratejik Yönetim, Arıkan Yayıncılık, İstanbul, 2007. |
| 3. | Ulusal ve uluslararası akademik dergiler(Anatolia, Soid, Stad, Journal of Tourism Researches , Tourism Management v.d.) |
| Type of Assessment | Count | Percent |
|---|---|---|
| Assignment | 4 | %15 |
| Project | 2 | %25 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 1 | 3 | 56 |
| Assignment | 2 | 10 | 0 | 20 |
| Project | 2 | 15 | 0 | 30 |
| Final Examination | 1 | 20 | 1 | 21 |
| TOTAL WORKLOAD (hours) | 127 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | PÇ-11 | PÇ-12 | PÇ-13 | PÇ-14 | |
OÇ-1 | 4 | 5 | 4 | 4 | 5 | 4 | 5 | 5 | 3 | 3 | 3 | 2 | 5 | 4 |
OÇ-2 | 3 | 4 | 3 | 4 | 4 | 5 | 4 | 4 | 4 | 3 | 3 | 2 | 5 | 5 |
OÇ-3 | 5 | 5 | 4 | 3 | 4 | 4 | 4 | 5 | 3 | 5 | 3 | 3 | 5 | 5 |
OÇ-4 | 5 | 5 | 3 | 3 | 5 | 5 | 5 | 4 | 5 | 4 | 3 | 3 | 5 | 5 |
OÇ-5 | 4 | 4 | 4 | 5 | 5 | 5 | 4 | 5 | 4 | 5 | 4 | 4 | 5 | 5 |