Information Package / Course Catalogue
Information Management in Call Center
Course Code: ÇMH126
Course Type: Area Elective
Couse Group: Short Cycle (Associate's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 3
Objectives of the Course

The purpose of the knowledge management course in a call center is to provide call center employees with the necessary knowledge and skills to effectively manage and respond to customer inquiries. This course aims to equip call center employees with the ability to quickly find, update, and share accurate information, thereby increasing customer satisfaction. Additionally, it provides call center managers with knowledge in data analysis, reporting, and effective utilization of information systems to help them manage call center operations.

Course Content

Call center information management involves the strategic processes related to the collection, analysis, and usage of customer interactions and internal data. The course provides valuable insights into how call center data can be used across an organization for decision making and enhancing performance. Moreover, it explores the information management techniques and technologies used to improve service quality, customer satisfaction, and operational efficiency in call centers.

Name of Lecturer(s)
Learning Outcomes
1.It describes the key technologies and information systems used in call centers.
2.It explains the fundamental concepts and principles of information management.
3.By using information management and analytics, it makes better business decisions.
4.Learn how to apply knowledge management techniques and strategies to improve call center service quality and customer satisfaction.
5.It utilizes future technological trends and practices that can impact information management in call centers.
Recommended or Required Reading
1.New Knowledge Management (Akan Yanık)
2.Conceptual Perspective on Knowledge Management (Agah Sinan Ünsar)
Weekly Detailed Course Contents
Week 1 - Theoretical
Knowledge Management and Call Centers: Overview
Week 2 - Theoretical
Information Systems for Call Centers: Data, Information and Knowledge Management
Week 3 - Theoretical
Call Center Technologies and Systems: CRM, IVR, CTI
Week 4 - Theoretical
Data Collection and Data Mining: Data Sources and Techniques
Week 5 - Theoretical
Information Analytics and Call Center Performance
Week 6 - Theoretical
Information Management and Customer Satisfaction
Week 7 - Theoretical
Knowledge Sharing and Knowledge Management Culture
Week 8 - Theoretical
Knowledge Sharing and Knowledge Management Culture (Midterm exam evaluation)
Week 9 - Theoretical
Information Security and Privacy: Laws, Policies and Practices
Week 10 - Theoretical
Artificial Intelligence and Machine Learning in Call Center
Week 11 - Theoretical
Call Centers of the Future: Big Data and Cloud Computing
Week 12 - Theoretical
Information Management and Business Ethics
Week 13 - Theoretical
Call Center Information Management: Future Trends and Opportunities
Week 14 - Theoretical
Information Security and Privacy: Laws, Policies and Practices
Assessment Methods and Criteria
Type of AssessmentCountPercent
Assignment1%10
Quiz1%10
Midterm Examination1%20
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory140342
Assignment19110
Quiz110111
Midterm Examination1516
Final Examination1516
TOTAL WORKLOAD (hours)75
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
OÇ-1
4
3
5
2
1
1
2
OÇ-2
4
2
3
3
1
2
3
OÇ-3
4
3
4
5
1
2
2
5
OÇ-4
4
2
3
4
4
2
2
2
5
OÇ-5
3
5
4
3
1
3
3
Adnan Menderes University - Information Package / Course Catalogue
2026