Information Package / Course Catalogue
| Course Code | : REM207 |
| Course Type | : Required |
| Couse Group | : First Cycle (Bachelor's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 2 |
| Prt. | : 0 |
| Credit | : 2 |
| Lab | : 0 |
| ECTS | : 2 |
The definition, scope, importance and relationship of consumer behavior with other disciplines and disciplines are discussed.
Today, consumers give information about who they are, their attitude, values ??and thoughts to themselves and their external environment with the products they use. While people are using their products, desires, desires and dreams come true, consumer behaviors are examined and the motivation for purchasing is emphasized.
| 1. | 1. Tüketici davranışı sadece satın alma sırasında önceki ve sonraki durumları ve bu aşamalarla ilgili deneyimleri incelemektir. |
| 2. | 2. Bu süreçler çerçevesinde tüketici davranışları incelenirken onları etkileyen faktörlerin araştırılması hedeflenmektedir. |
| 3. | 3. İşletmelerde karar verici konumundaki bireylere doğru ve zamanında net bilgilerin ulaştırılması hedeflenmektedir |
| 4. | Understands the process of tourist buying behavior. |
| 5. | Learn the basic concepts of psychology |
| Type of Assessment | Count | Percent |
|---|---|---|
| Midterm Examination | 1 | %40 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 14 | 1 | 2 | 42 |
| Midterm Examination | 1 | 4 | 1 | 5 |
| Final Examination | 1 | 5 | 1 | 6 |
| TOTAL WORKLOAD (hours) | 53 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | PÇ-11 | PÇ-12 | PÇ-13 | PÇ-14 | PÇ-15 | PÇ-16 | |
OÇ-1 | 2 | 3 | 4 | 4 | 3 | 2 | 1 | 4 | 5 | 5 | 1 | 5 | 1 | 3 | ||
OÇ-2 | 2 | 3 | 4 | 4 | 3 | 2 | 1 | 4 | 5 | 5 | 1 | 5 | 1 | 3 | ||
OÇ-3 | 2 | 3 | 4 | 4 | 3 | 2 | 1 | 4 | 5 | 5 | 1 | 5 | 1 | 3 | ||
OÇ-4 | 2 | 3 | 4 | 4 | 3 | 2 | 1 | 4 | 5 | 5 | 1 | 5 | 1 | 3 | ||
OÇ-5 | 2 | 3 | 4 | 4 | 3 | 2 | 1 | 4 | 5 | 5 | 1 | 5 | 1 | 3 | ||