
| Course Code | : HİRY504 |
| Course Type | : Area Elective |
| Couse Group | : Second Cycle (Master's Degree) |
| Education Language | : Turkish |
| Work Placement | : N/A |
| Theory | : 3 |
| Prt. | : 0 |
| Credit | : 3 |
| Lab | : 0 |
| ECTS | : 5 |
This course aims to provide students with critical, historical and cultural perspectives on the relationship between media and political communication, understanding the shaping effect of media on public opinion and developing effective political communication campaigns.
The public concept of course, public opinion formation of the psychological and sociological approaches, media and public relations, political communication, political campaign strategy and tactics, new media use in political campaigns, world and political campaign examples from Turkey are examined.
| Assoc. Prof. Emrah BAŞER |
| 1. | Evaluate the relationship between media and politics from a critical point of view. |
| 2. | Evaluate the relationship between media and politics from a sensitive perspective to historical and cultural differences |
| 3. | Understands and evaluates the impact of media on public opinion. |
| 4. | Develop effective political communication campaigns. |
| 5. | explain the relationship between media and democracy |
| 1. | 1. Glynn, J.C. et. al. (1999). Public Opinion. Oxford: Westview Press. 2. Heywood, A. (2013). Politics. New York: Palgrave McMillian. 3. Herman, E. & Chomsky, N. (2002). Manufacturing Consent: The Political Economy of Mass Media. New York: Pantheon Books. 4. McNair, B. (2011). An Introduction to Political Communication. New York: Routledge. |
| Type of Assessment | Count | Percent |
|---|---|---|
| Midterm Examination | 1 | %40 |
| Final Examination | 1 | %60 |
| Activities | Count | Preparation | Time | Total Work Load (hours) |
|---|---|---|---|---|
| Lecture - Theory | 13 | 3 | 2 | 65 |
| Midterm Examination | 1 | 29 | 1 | 30 |
| Final Examination | 1 | 29 | 1 | 30 |
| TOTAL WORKLOAD (hours) | 125 | |||
PÇ-1 | PÇ-2 | PÇ-3 | PÇ-4 | PÇ-5 | PÇ-6 | PÇ-7 | PÇ-8 | PÇ-9 | PÇ-10 | |
OÇ-1 | 5 | 5 | 5 | 1 | 4 | 4 | 5 | 5 | 5 | 5 |
OÇ-2 | 5 | 5 | 5 | 5 | 4 | 5 | 5 | 4 | 5 | 4 |
OÇ-3 | 4 | 4 | 5 | 5 | 4 | 4 | 5 | 5 | 5 | 4 |
OÇ-4 | 4 | 4 | 4 | 4 | 4 | 5 | 4 | 5 | 4 | |
OÇ-5 | 4 | 5 | 5 | 4 | 4 | 4 | 4 | |||