Uncertainty and change in the environment constantly confront institutions with unexpected threats or opportunities. The ability of institutions to survive depends on their protection from these hazards or their ability to exploit opportunities. The aim of this course is to teach how to use public relations in institutions in times of crisis.

To be able to learn the basic approaches in crisis management, to analyze the crisis, to understand the sources of the crisis, to understand the causes and solutions of the crisis and to turn them into practice.