Information Package / Course Catalogue
Verbal Communication Culture
Course Code: HİRY533
Course Type: Area Elective
Couse Group: Second Cycle (Master's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 5
Objectives of the Course

The aim of the course is to create the frame of oral communication culture by examining the information sharing, communication and communication activities of the generations.

Course Content

The three revolutionary approaches (oral, written and typographic culture), three revolutionary approaches in the history of communication: the theories of traditionalists and innovators, theories about the birth of language (oral language), verbal culture and characteristics, verbal cultural products, oral communication culture and achievements

Name of Lecturer(s)
Assoc. Prof. Yelda Özlem KÖLGELİER
Learning Outcomes
1.Learns the ways and means of daily communication from primitive people.
2.In the light of communication tools, we learn about the culture periods and characteristics of human beings.
3.It has information about the relevance and memory orientation.
4.Learns the theoretical foundations of the birth of the language.
5.Learn the distinguishing features of oral cultures and compare them with other cultures
6.Explores the scope and characteristics of oral communication culture.
Recommended or Required Reading
1.Walter J. ONG; Sözlü ve Yazılı Kültür- Sözün Teknolojileşmesi, Metis Yayınları.
2.Massimo BALDINI; İletişim Tarihi, Avcıol Basım Yayım
3.David CROWLEY-Paul HEYER; İletişim Tarihi Teknoloji -Kültür -Toplum, Phoenix Yayınları.
4.İrfan ERDOĞAN; İletişimi Anlamak, Erk Yayınları.
5.Erdinç YÜKSEL, İletişim Eyleminin Anatomisi, Çizgi Kitabevi.
Weekly Detailed Course Contents
Week 1 - Theoretical
Forms of Daily Communication from Primitive Humans
Week 2 - Theoretical
Three Revolutions in the History of Communication (Oral, Written and Typography Culture)
Week 3 - Theoretical
Approaches to the Three Revolution: Traditions and Innovators
Week 4 - Theoretical
Theories Related to the Birth of Speech
Week 5 - Theoretical
Theories Related to the Birth of Speech
Week 6 - Theoretical
Oral Communication (Speaking Language)
Week 7 - Theoretical
Metabolic, Memory and Systematic Knowledge
Week 8 - Intermediate Exam
Midterm Exam
Week 9 - Theoretical
Oral Culture and Scope
Week 10 - Theoretical
Oral Culture and Features
Week 11 - Theoretical
Oral Culture Products
Week 12 - Theoretical
Primary Oral Culture-Secondary Oral Culture Separation
Week 13 - Theoretical
Oral Communication Culture
Week 14 - Theoretical
Oral Communication Cultural Benefits
Week 15 - Theoretical
general evaluation
Week 16 - Final Exam
Final Exam (Final)
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory132365
Midterm Examination129130
Final Examination129130
TOTAL WORKLOAD (hours)125
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
PÇ-6
PÇ-7
PÇ-8
PÇ-9
PÇ-10
OÇ-1
4
4
4
4
4
5
4
5
5
4
OÇ-2
3
3
4
3
2
3
3
4
4
OÇ-3
3
3
4
3
4
3
4
2
4
OÇ-4
3
4
4
5
4
3
2
4
3
4
OÇ-5
3
5
5
4
3
4
3
5
5
4
OÇ-6
5
5
4
5
4
4
5
4
5
5
Adnan Menderes University - Information Package / Course Catalogue
2026