Information Package / Course Catalogue
Entrepreneurship and Innovation
Course Code: İKYL525
Course Type: Area Elective
Couse Group: Second Cycle (Master's Degree)
Education Language: Turkish
Work Placement: N/A
Theory: 3
Prt.: 0
Credit: 3
Lab: 0
ECTS: 5
Objectives of the Course

The aim of the course is to examine the concepts of creativity, innovation and entrepreneurship together and to explain the importance of innovation in terms of firms and entrepreneurs.

Course Content

The process of identifying new business opportunities, making business plans and researching new opportunities within these opportunities, and creating business plans for new initiatives, as well as creating innovative ideas for commercial ventures for new ventures, creating entrepreneurial thinking sets, creativity and ideas about creating new ventures, feasibility studies and market research, marketing planning and financial preparation, as well as space and capacity planning, legal issues and risk analysis, strategic tools for innovation process, equipment and a framework, as well as analytical and interpersonal relationships for organizational intervention and development It is designed to cover topics such as the importance of talents.

Name of Lecturer(s)
Learning Outcomes
1.Know the concepts of creativity, innovation and entrepreneurs.
2.Analyzes microeconomic and macroeconomic dimensions of innovation.
3.Students learn innovation concept and importance in terms of companies.
4.Comprehend the importance of innovative thinking in entrepreneurship.
5.
6.
Recommended or Required Reading
1.Chesbourgh, H. (2003). Open Innovation: The New Imperative for Creating and Profiting from Technology. Harvard Business School Press.
2.Kuratko, D.F.. and Hodgetts, RM. 2009. Entrepreneurship: Theory, Process, Practice, 8th ed., South-Western
Weekly Detailed Course Contents
Week 1 - Theoretical
Creativity concept and scope
Week 2 - Theoretical
Innovation concept and scope
Week 3 - Theoretical
Entrepreneurship concept and scope
Week 4 - Theoretical
Entrepreneurship and innovation in the history of economic thought
Week 5 - Theoretical
Microeconomics of innovation
Week 6 - Theoretical
Macroeconomics of innovation
Week 7 - Theoretical
Innovation sources and types of innovation in companies
Week 8 - Theoretical
Innovation management in companies
Week 9 - Theoretical
Innovation strategies in companies
Week 10 - Theoretical
Dimensions of entrepreneurship as firm behavior
Week 11 - Theoretical
Entrepreneurship models in level of firm
Week 12 - Theoretical
Entrepreneurship, innovative thinking and competitiveness
Week 13 - Theoretical
Case studies
Week 14 - Theoretical
End-of-semester evaluation
Assessment Methods and Criteria
Type of AssessmentCountPercent
Midterm Examination1%40
Final Examination1%60
Workload Calculation
ActivitiesCountPreparationTimeTotal Work Load (hours)
Lecture - Theory121348
Individual Work161132
Midterm Examination116117
Final Examination132133
TOTAL WORKLOAD (hours)130
Contribution of Learning Outcomes to Programme Outcomes
PÇ-1
PÇ-2
PÇ-3
PÇ-4
PÇ-5
OÇ-1
OÇ-2
OÇ-3
3
5
OÇ-4
OÇ-5
OÇ-6
Adnan Menderes University - Information Package / Course Catalogue
2026