Information Package / Course Catalogue
Course Structure Diagram
1. Semester
Course Course Type ECTS
1. Term Master's Without Thesis Program Compulsory Courses Required 5
Elective 1 Area Elective 20
Total ECTS   25
Course Course Type Theory Prt. ECTS
Research Methods
TUR501
Required 3 0 5
Course Course Type Theory Prt. ECTS
Applied Statistics
TUR502
Area Elective 3 0 5
Organizational Behavior
TUR504
Area Elective 3 0 5
Tourism Marketing
TUR505
Area Elective 3 0 5
Behaviour Al Aspects of Tourism
TUR506
Area Elective 3 0 5
Financial Management in Tourism Business
TUR510
Area Elective 3 0 5
Human Resources Management in Tourism Business
TUR512
Area Elective 3 0 5
Management and Organization in Hospitality Industry
TUR519
Area Elective 3 0 5
Food and Beverage Management
TUR521
Area Elective 3 0 5
Special Interest Tourism
TUR530
Area Elective 3 0 5
Project Management
TUR532
Area Elective 3 0 5
Brand Management in Tourism Businesses
TUR533
Area Elective 3 0 5
Contemporary Management Techniques in Tourism Businesses
TUR534
Area Elective 3 0 5
Modern Marketing Approaches in Tourism Industry
TUR535
Area Elective 3 0 5
Digitization in Tourism
TUR507
Area Elective 3 0 5
Sustainable Tourism
TUR526
Area Elective 3 0 5
Economic Dynamics in Tourism Sector
TUR537
Area Elective 3 0 5
Academic Writing and Critical Reading
TUR538
Area Elective 3 0 5
Qualitative Data Analysis and Computer-Assisted Analysis Techniques
TUR539
Area Elective 3 0 5
Theory and Research Design in Tourism Research
TUR540
Area Elective 3 0 5
2. Semester
Course Course Type ECTS
2. Term Master's Without Thesis Program Compulsory Courses Required 10
Elective 2 Area Elective 25
Total ECTS   35
Course Course Type Theory Prt. ECTS
Term Project
TUR702
Required 0 2 10
Course Course Type Theory Prt. ECTS
Applied Statistics
TUR502
Area Elective 3 0 5
Organizational Behavior
TUR504
Area Elective 3 0 5
Tourism Marketing
TUR505
Area Elective 3 0 5
Behaviour Al Aspects of Tourism
TUR506
Area Elective 3 0 5
Financial Management in Tourism Business
TUR510
Area Elective 3 0 5
Human Resources Management in Tourism Business
TUR512
Area Elective 3 0 5
Management and Organization in Hospitality Industry
TUR519
Area Elective 3 0 5
Food and Beverage Management
TUR521
Area Elective 3 0 5
Special Interest Tourism
TUR530
Area Elective 3 0 5
Project Management
TUR532
Area Elective 3 0 5
Brand Management in Tourism Businesses
TUR533
Area Elective 3 0 5
Contemporary Management Techniques in Tourism Businesses
TUR534
Area Elective 3 0 5
Modern Marketing Approaches in Tourism Industry
TUR535
Area Elective 3 0 5
Digitization in Tourism
TUR507
Area Elective 3 0 5
Sustainable Tourism
TUR526
Area Elective 3 0 5
Economic Dynamics in Tourism Sector
TUR537
Area Elective 3 0 5
Academic Writing and Critical Reading
TUR538
Area Elective 3 0 5
Qualitative Data Analysis and Computer-Assisted Analysis Techniques
TUR539
Area Elective 3 0 5
Theory and Research Design in Tourism Research
TUR540
Area Elective 3 0 5
Adnan Menderes University - Information Package / Course Catalogue
2026