Public relations in public administration are based on a two-way communication that a public organization is engaged in to provide the trust and support of the social sector with which it is involved, and consequently, the system in order to ensure the changes in the direction of the organization in the public and the society in the direction they want, thus ensuring the most appropriate scale and harmony between the organization and its environment. and continuous efforts. The aim of the course is to ensure that public institutions see themselves as a tool in public service in public relations practice and that the basic principles are taken as a starting point.

Organizing the public relations unit in public institutions, conducting research, planning, implementation and evaluation effectively from the application stages of public relations