Information Package / Course Catalogue - Adnan Menderes University

General Information Unit Staff Academic Information Programme Outcomes Course Structure Diagram Contact Information

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Technological Approaches in Research Methods

Course Code	: HİRY526
Course Type	: Area Elective
Couse Group	: Second Cycle (Master's Degree)
Education Language	: Turkish
Work Placement	: N/A

Theory	: 3
Prt.	: 0
Credit	: 3
Lab	: 0
ECTS	: 5

Objectives of the Course

Students' access to theoretical content integrity about new research methods and technology relationship that are updated and updated depending on technological developments

Course Content

Different technology from traditional research methods, collaborative and mediated new research methods to handle, combining with conventional content and tools to use and put into practice

Name of Lecturer(s)

Learning Outcomes

1.	Understanding Research Methods and Technology Cooperation
2.	Distinguishing the contribution of technology to research universe
3.	To be able to apply new methods, tools and technologies on research problematic
4.	Designing research by using technology
5.	Learns how to use visual technologies in advertising research.

Recommended or Required Reading

1.	1. Yeni Medya Çalışmalarında Araştırma Yöntem ve Teknikleri, Mutlu Binark, Ayrıntı Yayınları, 2014
2.	Studying and Researching with Social Media, Megan Poore, 2014

Weekly Detailed Course Contents

Week 1 - Theoretical

Introduction to the Concept of Technology in Research Methods as Scope and Context I

Week 2 - Theoretical

Introduction to the Concept of Technology in Research Methods in Context and Context II - Human Computer Interaction

Week 3 - Theoretical

Defining and Discussing Technology as a Facilitator, Mediator, Router and a Management Platform, and User Research

Week 4 - Theoretical

Investigation of New Technologies in Research Methods I: Social Media, Internet, Interactive Environments

Week 5 - Theoretical

Investigation of New Technologies in Research Methods II: Sound and image in the context of data collection tools

Week 6 - Theoretical

Investigation of New Technologies in Research Methods II: Introduction to Biometric Data Analysis and Eye Tracking

Week 7 - Theoretical

Data Collection and Analysis by Eye Tracking Method I

Week 8 - Intermediate Exam

Midterm Exams

Week 9 - Theoretical

Use of Traditional Methods and Techniques with Technology

Week 10 - Theoretical

Data Collection and Analysis by Eye Tracking Method I

Week 11 - Theoretical

Data Collection and Analysis with Eye Tracking II

Week 12 - Theoretical

Examination of Other Biometric Data Collection Tools

Week 13 - Theoretical

Fieldwork Planning and Preparation

Week 14 - Theoretical

Definition of Research Project, Preliminary Tests and Analysis of Findings

Week 15 - Final Exam

Final Exams

Assessment Methods and Criteria

Type of Assessment	Count	Percent
Midterm Examination	1	%40
Final Examination	1	%60

Workload Calculation

Activities	Count	Preparation	Time	Total Work Load (hours)
Lecture - Theory	15	0	3	45
Studio Work	25	0	1	25
Midterm Examination	1	24	1	25
Final Examination	1	29	1	30
TOTAL WORKLOAD (hours)				125

Contribution of Learning Outcomes to Programme Outcomes

	PÇ-1	PÇ-2	PÇ-3	PÇ-4	PÇ-5	PÇ-6	PÇ-7	PÇ-8	PÇ-9	PÇ-10
OÇ-1	5	4	4	4		4		4	4	4
OÇ-2	5	3	3	5	4	5	5	4	5	5
OÇ-3	3	4	4	4	3	4	3	4	5	5
OÇ-4	5	5	4	4	5	4	4	4	4	4
OÇ-5	3	3	4	4	5	4	5	5	5	4

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