Information Package / Course Catalogue - Adnan Menderes University

General Information Unit Staff Academic Information Programme Outcomes Course Structure Diagram Contact Information

Person Responsible for Information Package

Lec. Onur TERZİ

Course Structure Diagram

1. Semester

Course	Course Type	ECTS
1st Academic Term Compulsory Courses	Required	22
1st Academic Term Programme Elective Cource	Area Elective	6
Out of Program Electives Cource	Non Departmental Elective	2
Total ECTS		30

Course	Course Type	Theory	ECTS
Business Management - I PAR105	Required	4	4
Commercial Mathematics PAR107	Required	2	3
Principles of Marketing PAR101	Required	4	4
Economy PAR109	Required	3	3
Turkish Language TD101	Required	4	4
English Through Skills YD101	Required	4	4

Course	Course Type	Theory	Prt.	ECTS
General Accounting PAR121	Area Elective	2	0	3
Communication PAR123	Area Elective	2	0	3
Behavior Science PAR125	Area Elective	2	0	3
Quality Management Systems PAR127	Area Elective	2	0	3
Information and Document Management PAR129	Area Elective	2	0	2
Professional Writing Skills PAR131	Area Elective	2	0	2
Information and Communication Technologies PAR133	Area Elective	1	2	2
Volunteering Studies PAR135	Area Elective	1	2	4

Course	Course Type	Theory	Prt.	ECTS
Entrepreneurship İŞT207	Non Departmental Elective	2	0	2
Public Relations İŞT209	Non Departmental Elective	2	0	2
Occupational Ethics İŞT254	Non Departmental Elective	2	0	2
Professional Foreign Language-I MRS292	Non Departmental Elective	2	0	2
Web Design BPR184	Non Departmental Elective	2	0	2
Professional Foreign Language-II MRS293	Non Departmental Elective	2	0	2
Business Writing Techniques BYA181	Non Departmental Elective	2	0	2
Effective Presentation Techniques BYA182	Non Departmental Elective	2	0	2
Traffic İnformation OTT181	Non Departmental Elective	2	0	2
Innroduction to Automotive İnformation OTT182	Non Departmental Elective	2	0	2
The Environment, Recycling and Waste İNA181	Non Departmental Elective	2	0	2
Building Electrical Installation ELT183	Non Departmental Elective	2	0	2
Basic Sewing Techniques GİY181	Non Departmental Elective	1	1	2
Child Mental Health İÇG182	Non Departmental Elective	2	0	2
Human-Computer Interaction BPR189	Non Departmental Elective	2	0	2
Applications of Mathematics MKE190	Non Departmental Elective	2	0	2
History of Turkish Cinema BMY181	Non Departmental Elective	2	0	2
Introduction to Social Media BMY183	Non Departmental Elective	2	0	2
Turkish Folk Dance ÖGK228	Non Departmental Elective	1	1	2
Persuasive Communication BMY003	Non Departmental Elective	2	0	2
Human Rights Law BYA183	Non Departmental Elective	2	0	2
Social Responsibility Projects BYA184	Non Departmental Elective	2	0	2
Financial Literacy İŞT180	Non Departmental Elective	2	0	2
Struggling With Addiction ADG102	Non Departmental Elective	2	0	2
Personal Development İŞT186	Non Departmental Elective	2	0	2
Fire Safety OTT184	Non Departmental Elective	2	0	2
Fashıon And Clothıng In Hıstorıcal Process MVU191	Non Departmental Elective	2	0	2

2. Semester

Course	Course Type	ECTS
2nd Academic Term Compulsory Courses	Required	24
2nd Academic Term Programme Elective Cource	Area Elective	4
Out of Program Electives Cource	Non Departmental Elective	2
Total ECTS		30

Course	Course Type	Theory	ECTS
Principles of Marketing - II PAR108	Required	4	4
Business Management-II PAR110	Required	4	4
Research Methods and Techniques PAR122	Required	3	4
Consumer Behavior PAR112	Required	3	4
Career Planining KP101	Required	1	2
Occupational Health and Safety İSG103	Required	2	2
Principles of Atatürk and History of Turkish Revolution AI101	Required	4	4

Course	Course Type	Theory	ECTS
Statistics PAR124	Area Elective	2	4
Presentation Techniques PAR126	Area Elective	2	2
Environmental Protection PAR128	Area Elective	2	2
Professional Ethics PAR130	Area Elective	2	2
Effective Speaking and Persuasion PAR132	Area Elective	2	2
Commercial Law PAR134	Area Elective	2	2
Human Resources Management PAR136	Area Elective	2	4
Marketing Legislation PAR120	Area Elective	2	2

Course	Course Type	Theory	Prt.	ECTS
Entrepreneurship İŞT207	Non Departmental Elective	2	0	2
Public Relations İŞT209	Non Departmental Elective	2	0	2
Occupational Ethics İŞT254	Non Departmental Elective	2	0	2
Professional Foreign Language-I MRS292	Non Departmental Elective	2	0	2
Web Design BPR184	Non Departmental Elective	2	0	2
Professional Foreign Language-II MRS293	Non Departmental Elective	2	0	2
Business Writing Techniques BYA181	Non Departmental Elective	2	0	2
Effective Presentation Techniques BYA182	Non Departmental Elective	2	0	2
Traffic İnformation OTT181	Non Departmental Elective	2	0	2
Innroduction to Automotive İnformation OTT182	Non Departmental Elective	2	0	2
The Environment, Recycling and Waste İNA181	Non Departmental Elective	2	0	2
Building Electrical Installation ELT183	Non Departmental Elective	2	0	2
Basic Sewing Techniques GİY181	Non Departmental Elective	1	1	2
Child Mental Health İÇG182	Non Departmental Elective	2	0	2
Human-Computer Interaction BPR189	Non Departmental Elective	2	0	2
Applications of Mathematics MKE190	Non Departmental Elective	2	0	2
History of Turkish Cinema BMY181	Non Departmental Elective	2	0	2
Introduction to Social Media BMY183	Non Departmental Elective	2	0	2
Turkish Folk Dance ÖGK228	Non Departmental Elective	1	1	2
Persuasive Communication BMY003	Non Departmental Elective	2	0	2
Human Rights Law BYA183	Non Departmental Elective	2	0	2
Social Responsibility Projects BYA184	Non Departmental Elective	2	0	2
Financial Literacy İŞT180	Non Departmental Elective	2	0	2
Struggling With Addiction ADG102	Non Departmental Elective	2	0	2
Personal Development İŞT186	Non Departmental Elective	2	0	2
Fire Safety OTT184	Non Departmental Elective	2	0	2
Fashıon And Clothıng In Hıstorıcal Process MVU191	Non Departmental Elective	2	0	2

3. Semester

Course	Course Type	ECTS
3rd Academic Term Compulsory Courses	Required	24
3rd Academic Term Programme Elective Cource	Area Elective	4
Out of Program Electives Cource	Non Departmental Elective	2
Total ECTS		30

Course	Course Type	Theory	Prt.	ECTS
Brand Management PAR215	Required	3	0	3
Marketing Research PAR217	Required	2	1	4
Service Marketing PAR221	Required	3	0	4
Field Sales Planning PAR267	Required	1	2	4
Professional English PAR223	Required	2	0	2
Sales Management PAR231	Required	3	1	4
Customer Relationship Management PAR239	Required	3	0	3

Course	Course Type	Theory	Prt.	ECTS
Market Marketing PAR257	Area Elective	2	0	2
Logistics PAR259	Area Elective	3	0	2
Export and Import Management PAR261	Area Elective	2	0	2
Project Management PAR263	Area Elective	2	1	2
Supply Chain Management PAR265	Area Elective	2	0	2
Global Marketing PAR269	Area Elective	3	0	4
Current Marketing Approaches PAR271	Area Elective	3	0	4
Experiential Marketing PAR273	Area Elective	2	0	2

Course	Course Type	Theory	Prt.	ECTS
Entrepreneurship İŞT207	Non Departmental Elective	2	0	2
Public Relations İŞT209	Non Departmental Elective	2	0	2
Occupational Ethics İŞT254	Non Departmental Elective	2	0	2
Professional Foreign Language-I MRS292	Non Departmental Elective	2	0	2
Web Design BPR184	Non Departmental Elective	2	0	2
Professional Foreign Language-II MRS293	Non Departmental Elective	2	0	2
Business Writing Techniques BYA181	Non Departmental Elective	2	0	2
Effective Presentation Techniques BYA182	Non Departmental Elective	2	0	2
Traffic İnformation OTT181	Non Departmental Elective	2	0	2
Innroduction to Automotive İnformation OTT182	Non Departmental Elective	2	0	2
The Environment, Recycling and Waste İNA181	Non Departmental Elective	2	0	2
Building Electrical Installation ELT183	Non Departmental Elective	2	0	2
Basic Sewing Techniques GİY181	Non Departmental Elective	1	1	2
Child Mental Health İÇG182	Non Departmental Elective	2	0	2
Human-Computer Interaction BPR189	Non Departmental Elective	2	0	2
Applications of Mathematics MKE190	Non Departmental Elective	2	0	2
History of Turkish Cinema BMY181	Non Departmental Elective	2	0	2
Introduction to Social Media BMY183	Non Departmental Elective	2	0	2
Turkish Folk Dance ÖGK228	Non Departmental Elective	1	1	2
Persuasive Communication BMY003	Non Departmental Elective	2	0	2
Human Rights Law BYA183	Non Departmental Elective	2	0	2
Social Responsibility Projects BYA184	Non Departmental Elective	2	0	2
Financial Literacy İŞT180	Non Departmental Elective	2	0	2
Struggling With Addiction ADG102	Non Departmental Elective	2	0	2
Personal Development İŞT186	Non Departmental Elective	2	0	2
Fire Safety OTT184	Non Departmental Elective	2	0	2
Fashıon And Clothıng In Hıstorıcal Process MVU191	Non Departmental Elective	2	0	2

4. Semester

Course	Course Type	ECTS
4th Academic Term Compulsory Courses	Required	20
4th Academic Term Programme Elective Cource	Area Elective	8
Out of Program Electives Cource	Non Departmental Elective	2
Total ECTS		30

Course	Course Type	Theory	Prt.	ECTS
Marketing Communication Techniques PAR210	Required	3	0	4
Retail Management PAR230	Required	3	0	4
Electronic Marketing PAR232	Required	2	1	2
Advertising PAR234	Required	2	1	2
Internship STAJ103	Required	0	2	8

Course	Course Type	Theory	Prt.	ECTS
Social Marketing PAR212	Area Elective	2	0	2
Social Media Marketing PAR214	Area Elective	2	1	4
Direct Marketing PAR216	Area Elective	2	0	2
Entrepreneurship PAR218	Area Elective	2	1	4
Digital Marketing PAR220	Area Elective	2	0	2
Public Relations PAR222	Area Elective	2	0	2
Innovation Management PAR224	Area Elective	2	0	2
Production Management PAR226	Area Elective	3	0	4
Crisis Management PAR228	Area Elective	2	0	2
Salesforce Training PAR240	Area Elective	2	1	4

Course	Course Type	Theory	Prt.	ECTS
Entrepreneurship İŞT207	Non Departmental Elective	2	0	2
Public Relations İŞT209	Non Departmental Elective	2	0	2
Occupational Ethics İŞT254	Non Departmental Elective	2	0	2
Professional Foreign Language-I MRS292	Non Departmental Elective	2	0	2
Web Design BPR184	Non Departmental Elective	2	0	2
Professional Foreign Language-II MRS293	Non Departmental Elective	2	0	2
Business Writing Techniques BYA181	Non Departmental Elective	2	0	2
Effective Presentation Techniques BYA182	Non Departmental Elective	2	0	2
Traffic İnformation OTT181	Non Departmental Elective	2	0	2
Innroduction to Automotive İnformation OTT182	Non Departmental Elective	2	0	2
The Environment, Recycling and Waste İNA181	Non Departmental Elective	2	0	2
Building Electrical Installation ELT183	Non Departmental Elective	2	0	2
Basic Sewing Techniques GİY181	Non Departmental Elective	1	1	2
Child Mental Health İÇG182	Non Departmental Elective	2	0	2
Human-Computer Interaction BPR189	Non Departmental Elective	2	0	2
Applications of Mathematics MKE190	Non Departmental Elective	2	0	2
History of Turkish Cinema BMY181	Non Departmental Elective	2	0	2
Introduction to Social Media BMY183	Non Departmental Elective	2	0	2
Turkish Folk Dance ÖGK228	Non Departmental Elective	1	1	2
Persuasive Communication BMY003	Non Departmental Elective	2	0	2
Human Rights Law BYA183	Non Departmental Elective	2	0	2
Social Responsibility Projects BYA184	Non Departmental Elective	2	0	2
Financial Literacy İŞT180	Non Departmental Elective	2	0	2
Struggling With Addiction ADG102	Non Departmental Elective	2	0	2
Personal Development İŞT186	Non Departmental Elective	2	0	2
Fire Safety OTT184	Non Departmental Elective	2	0	2
Fashıon And Clothıng In Hıstorıcal Process MVU191	Non Departmental Elective	2	0	2

Person Responsible for Information Package

Lec. Onur TERZİ